Fiat Chrysler CEO Urges Merger with GM

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Bill Pugliano/Getty Images(DETROIT) — Is a merger between Fiat Chrysler Automobiles and General Motors possible? GM has so far rejected any ideas of a merger, but the FCA chief isn’t backing off.

In a recent interview with Automotive Magazine, FCA Chief Executive Officer Sergio Marchionne said “it would be unconscionable not to force a partner” when discussing a potential merger.

Marchionne told Automotive Magazine, “Look, the combined entity can make $30 billion a year in cash. Thirty. Just think about that [expletive] number. In steady-state environments, it’ll make me $28 to $30 billion.”

According to Marchionne in the interview, the upsides of the merger would be too great and he refuses to accept “no” as an answer.

Though this might sound “hostile,” Marchionne told Automotive Magazine there is nothing hostile about it.

“There are varying degrees of hugs,” said Marchionne to Automotive Magazine. “I can hug you nicely, I can hug you tightly, I can hug you like a bear, I can really hug you. Everything starts with physical contact. Then it can degrade, but it starts with physical contact.”

Even though Marchonne is pushing for a merger, he tells Automotive Magazine GM isn’t answering his calls.

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