Athleta By ZOE MOORE, ABC News
(NEW YORK) — Athleta just took a step toward more size inclusivity.
The athletic apparel company announced it is extending sizing from 1X to 3X.
The company is also introducing size-inclusive mannequins at all 200 of its stores to display the new sizes.
“We spent two years fitting and wear-testing with women sizes 18-26 to ensure performance and comfort. We’re really excited that our customers can shop across our assortment — both online and in our 200 stores — and choose pieces that make them feel most confident,” Jana Henning, head of product design at Athleta, said in a statement to ABC News’ Good Morning America.
The expansion currently applies to 350 styles across the collection, with plans for 70% of the Spring 2021 collection to be available in extended sizing.
“Our extended sizing expansion brings to life our mission of inclusivity and empowering a community of healthy, active and confident women and girls,” Henning added.
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