GM Puts the Brakes on Cruze, Its Most Popular Car

Scott Olson/Getty Images(DETROIT) — General Motors is telling dealers to stop selling all models of its bestselling 2013 and 2014 Chevrolet Cruze sedan because of an air bag problem.

“We are working diligently with the supplier to identify the parts in the affected vehicles so we can resume delivery,” a GM spokesman told Automotive News.

The potentially faulty airbags are made by Takata, the Japanese supplier already linked to a sweeping recall of other vehicles.

The stop-delivery order is a setback for GM dealers, deprived of the top-selling car on their lots. The Cruze may have a flawed driver’s side air bag deflator.

“The Cruze stop-sale order is a positive move, overall, because it reflects GM’s higher focus on safety,” says Karl Brauer, senior analyst for Kelley Blue Book’s KBB.com. “However, these blanket stop orders will have a short-term impact on sales volume, especially when they involve a high-volume model like the Cruze during the height of the summer-selling season.”


Copyright 2014 ABC News Radio

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